How to Analyze and Optimize the Impact of FOMO Strategies on Your Shopify Store Sales

According to TrustPulse, 60% of people make purchases because of FOMO, mostly within 24 hours. This stat points to the power of psychological triggers in marketing strategies to drive rapid decision-making and conversions. However, deploying FOMO tactics to improve Shopify conversion is usually an ongoing process. Thus, merchants that hope to get the best out […]